Spectrum Auctions In Latin America Will Trigger Massive Broadband Subscription Growth, Pyramid Resea

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Spectrum Auctions in Latin America Will Trigger Massive Broadband Subscription

Growth, Pyramid Research Finds


CAMBRIDGE, Mass., Apr. 14 /PRNewswire-AsiaNet/ --


    3G and WiMax spectrum auctions in Latin America will trigger massive

broadband subscription growth, from 9 percent at year-end 2008 to 70

percent at year-end 2014, according to a new report from Pyramid Research

(www.pyr.com), the telecom research arm of the Light Reading Communications



    Upcoming 3G/WiMax Auctions to Trigger a Broadband Access Revolution in

Latin America analyzes the impact of the upcoming spectrum auctions on the

competitive environment of markets in Latin America and the expansion of

broadband services in Latin America, identifying some of the opportunities

that will open for industry players and subscribers. The 15-page report

includes case studies of Chile, Brazil, and Mexico, examining each market in

more detail. Download an excerpt of this report here:



    Fixed broadband penetration in Latin America, which stood at 5.0

percent at year-end 2008, is roughly 30 percent below the global average of

6.5 percent, while 3G mobile penetration, at 3.4 percent, also ranks well

below the global average of 7.8 percent, notes Jose Mario Lopez, Research

Manager at Pyramid Research and co-author of the report. "Understanding the

link between broadband adoption and economic development, governments

throughout Latin America have made broadband deployment a central theme of

their political agendas," he says. "Regulators now look to accelerate the

award of broadband spectrum, specifically WiMax and 3G, to close the

connectivity gap and inject additional competition into the market -- this

will, in turn, reduce prices, extend coverage to underserved areas, and make

more bandwidth capacity available for the introduction of robust Internet

applications," he adds.


    Much of the spectrum that regulators have awarded has ended up in

the hands of the region's two main operators, Telmex and its international

spinoff Telmex International. In an attempt to encourage the entry of new

players in the market through upcoming 3G and WiMax auctions, regulators in

Venezuela, Chile, and Mexico are establishing strict limits on incumbents or

current frequency holders, encouraging participation by new market entrants.


    "The impact of new players will come less from their direct

contribution to overall line buildouts but rather from the response that they

will elicit from existing, larger market players," says Lopez. "By

introducing services targeting new geographies and new customer segments, and

potentially stealing customers away from larger market players, new entrants

will force existing operators to lower prices to extend their network reach

and to innovate with new services and applications," he explains. The result

will be an expansion of Latin America's broadband subscriber base from 48

million at year-end 2008 to 426 million at year-end 2014, a compound annual

growth rate of 44 percent. Pyramid Research expects a full 87 percent of

broadband net additions to come from mobile platforms, either 3G or WiMax.


    Upcoming 3G/WiMax Auctions to Trigger a Broadband Access Revolution in

Latin America is part of Pyramid Research's Latin America Telecom Insider

report series. Telecom Insiders are packed with trend analysis, industry best

practices, market sizing and forecasting, competitor analysis, and case

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studies, providing you information you can leverage to make better business

decisions.


    Download an excerpt of this report here:



    Upcoming 3G/WiMax Auctions to Trigger a Broadband Access Revolution in

Latin America is priced at $595 and can be purchased online here:


contacting Jeff Claudino via email at claudino@pyr.com or telephone at

+1-619-229-9940.


    About Pyramid Research

    Pyramid Research (www.pyr.com) offers practical solutions to the complex

demands our clients face in the telecommunications, media, and technology

industries. Our analysis is uniquely positioned at the intersection of

emerging markets, emerging technologies and emerging business models, powered

by the bottom-up methodology of our market forecasts for over 100 countries -

a distinction that has remained unmatched for more than 25 years. As the

telecom research arm of the Light Reading Communications Network, Pyramid

Research works with Heavy Reading, providing the communications industry's

most comprehensive market data, trusted research, and insightful technology

analysis.


    About Light Reading

    Founded in 2000, Light Reading (www.lightreading.com) is the leading

online media, research, and focused event company serving the $3 trillion

worldwide communications market. Lightreading.com is the ultimate source for

technology and financial analysis of the communications industry, leading the

media sector in terms of traffic, content, and reputation. Light Reading's

research arms, Heavy Reading and Pyramid Research, provide the most

comprehensive communications research, market data, and technology analysis

in close to 100 markets around the world. Light Reading produces nearly 20

targeted communications events including TelcoTV, Ethernet Expo New York and

Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as

focused one-day events tailored for cable, mobile, and wireline executives.

Light Reading was acquired by United Business Media in August 2005 and

operates as a unit of TechWeb.


    About TechWeb

    TechWeb (http://techweb.com/aboutus), the global leader in business

technology media, is an innovative business focused on serving the needs of

technology decision-makers and marketers worldwide. TechWeb produces the most

respected and consumed media brands in the business technology market. Today,

more than 13.3 million* business technology professionals actively engage in

our communities created around our global face-to-face events, Interop, Web

2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network,

Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and

The Financial Technology Network; and the market leading, award-winning

InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street &

Technology magazines. TechWeb also provides end-to-end services including

next-generation performance marketing, integrated media, research, and

analyst services. TechWeb is a division of United Business Media, a global

provider of news distribution and specialist information services with a

market capitalization of more than $2.5 billion.


    *13.3 million business decision-makers: based on number of monthly

connections


    About United Business Media Limited

    UBM (UBM.L) focuses on two principal activities: worldwide information

distribution, targeting and monitoring; and, the development and monetization

of B2B communities and markets. UBM's businesses inform markets and serve

professional commercial communities - from doctors to game developers, from

journalists to jewelry traders, from farmers to pharmacists - with integrated

events, online, print and business information products. Our 6,500 staff in

more than 30 countries are organized into specialist teams that serve these

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communities, bringing buyers and sellers together, helping them to do

business and their markets to work effectively and efficiently. For more



    Press contact:

    Jennifer Baker

    +1-617-871-1910

    jbaker@pyr.com


SOURCE:  Pyramid Research


    CONTACT: Jennifer Baker of Pyramid Research

             +1-617 871-1910

             jbaker@pyr.com

             (UBM)


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