MEDIA RELEASE PR38120
Allot MobileTrends: Global Mobile Broadband Traffic Report Shows Significant 72% Growth in
Worldwide Mobile Data Bandwidth Usage in H2, 2009
BOSTON, Mass., Feb. 8 /PRNewswire-AsiaNet/ --
- Video is The Single Most Influential Factor Driving the Need for
Increased Network Capacity; Youtube Captures 10% of Global Mobile Bandwidth
and revenue generation solutions based on Dynamic Actionable Recognition Technology (DART), announced
today that its Allot MobileTrends: Global Mobile Broadband Traffic Report
significantly by approximately 72% during the second half of 2009. Over-the-top applications such as YouTube
and Skype are driving this continued momentum in mobile broadband growth. APAC leads the growth with
86%; EMEA posted 70% growth and the Americas 59%. The Allot MobileTrends Report, which tracks global
IP application usage and growth, collected statistics from leading mobile operator networks worldwide with a
combined user base of more than 180 million subscribers.
The Allot MobileTrends Report validates video as a mainstream medium and demonstrates that it is the
single most influential factor driving the need for increased mobile network capacity. However, with P2P
remaining the biggest cause of cell congestion in the top 5% of cells, mobile broadband networks are still
facing the same challenges as fixed networks – growing bandwidth demands, congestion, as well as finding
ways to enhance the user experience and to lessen the negative impact of a few subscribers on the
network.
According to Allot MobileTrends Report:
- HTTP streaming continues to be the fastest growing
application with a 99% increase; its global mobile broadband share grew
by 50% between Q2 and Q4, 2009.
- YouTube accounted for 10% of global bandwidth during Q3 and
Q4, 2009.
- FaceBook experienced tremendous growth of 180% during the
second half of 2009.
- Skype is the undisputed VoIP traffic market leader,
accounting for 77% of the global VoIP bandwidth; VoIP and IM
applications have increased significantly by almost 47%.
- HTTP downloads grew by 73%, and have become a feasible
alternative for massive file sharing.
- P2P is the single largest factor leading to cell congestion
which accounts for 34% of bandwidth utilization in the top 5% of cells.
"Our MobileTrends Report is a valuable tool for mobile network operators who need insight into subscriber
behavior across applications and regions," said Rami Hadar, President and CEO of Allot Communications. "It
highlights how mobile data services are evolving and the extent of their influence over the subscriber, which in
turn, helps the operator understand the significance of adapting their networks for the continued demand for
optimized bandwidth."
The Allot MobileTrends Report data was collected from July 1 to December 31, 2009 using the long term
management and reporting system. The length of the collection period allows accurate identification of usage
trends and patterns, reducing the influence of temporary events in the monitored networks.
The full Allot MobileTrends: Global Mobile Bandwidth Report (complete with graphics) can be found on
About Allot Communications
Allot Communications Ltd. (NASDAQ: ALLT) is a leading provider of intelligent IP service optimization
solutions for fixed and mobile broadband operators and large enterprises. Allot's rich portfolio of solutions
leverages dynamic actionable recognition technology (DART) to transform broadband pipes into smart
networks that can rapidly and efficiently deploy value added Internet services. Allot's scalable, carrier-grade
solutions provide the visibility, topology awareness, security, application control and subscriber management
that are vital to managing Internet service delivery, enhancing user experience, containing operating costs,
and maximizing revenue in broadband networks.
Safe Harbor Statement
Information provided in this press release may contain statements relating to current expectations,
estimates, forecasts and projections about future events that are "forward-looking statements" as
defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally
relate to Allot's plans, objectives and expectations for future operations. These forward-looking statements are
based upon management's current estimates and projections of future results or trends. Actual future results
may differ materially from those projected as a result of certain risks and uncertainties. These factors include,
but are not limited to: changes in general economic and business conditions and, specifically, a decline in
demand for Allot's products; Allot's inability to develop and introduce new technologies, products and
applications; loss of market; and other factors discussed under the heading "Risk Factors" in Allot's annual
report on Form 20-F filed with the Securities and Exchange Commission. These forward-looking statements
are made only as of the date hereof, and Allot undertakes no obligation to update or revise the forward-looking
statements, whether as a result of new information, future events or otherwise.
Allot Communications Contacts:
Jonathon Gordon
Director of Marketing
Allot Communications
Tel: +972-9-7628423
jgordon@allot.com
PR Contact
Danielle Matthews
Calysto Communications
Tel: +1-404-266-2060 x27
dmatthews@calysto.com
SOURCE: Allot Communications Ltd.
Translations:
NEWS 
