Competition Heats Up as a New Player Enters Cameroon's Mobile Market, Pyramid Research Finds
CAMBRIDGE, Mass., May 19 /PRNewswire-AsiaNet/ --
A potential new player in Cameroon's mobile market and regulatory pressure to cut prices will help to more
than double the country's mobile penetration by 2014, according to a new report from Pyramid Research
(www.pyr.com), the telecom research arm of the Light Reading Communications Network
(www.lightreading.com).
Communications Markets in Cameroon offers a precise, incisive profile of the country's converged
telecommunications, media, and technology sectors based on proprietary data from our research in the
Cameroon market. The 23-page report provides detailed competitive analysis of both the fixed and mobile
sectors, tracks the market shares of technologies and services, and monitors the introduction and spread of
new technologies such as WiMax, IPTV, and VoIP. This executive study provides a comprehensive view of the
Cameroon communications market by analyzing key trends, evaluating near-term opportunities, and
assessing upcoming risks factors.
Download an excerpt of this report here:
Cameroon is characterized by high per-minute prices and a lower penetration than its GDP per capita would
suggest, reaching only 30 percent at year-end 2008, notes Yejide Onabule, analyst at Pyramid Research and
author of the report. "However, due to the potential entry of a third mobile operator and the increased use of
mobile services due to regulatory pressure to cut prices, Pyramid predicts Cameroon's mobile penetration to
more than double in the next five years from 36 percent expected in 2009 to 80 percent by 2014," she says.
"There are currently three main players in Cameroon's telecom market: fixed incumbent Camtel, which
dominates the fixed market, MTN, and Orange sharing the mobile space," says Onabule. "The potential entry
of Camtel as an operator in the mobile market will hit MTN's share the most, while Orange will maintain a more
stable position," she adds.
"Camtel, as the only operator with a fixed wireline network, would have an edge in providing converged
services, once it's able to get over its funding problems and privatization process," Onabule explains. "All three
operators should consider further investments to upgrade and improve their network and services - with the
introduction of higher network speeds and new applications, the use of mobile broadband and other data
services will increase," she says.
Communications Markets in Cameroon is part of Pyramid Research's Africa and the Middle East Country
Intelligence Report Series. Pyramid Research's premium Country Intelligence Reports are the industry's best
available analysis on market trends, regulatory environments, and competitive dynamics for 60 countries
worldwide.
Download an excerpt of this report here:
Communications Markets in Cameroon is priced at $990 and can be purchased online here:
through Dave Williams via email at dave.williams@pyr.com or telephone at +1-858-485-8870.
For more information about Pyramid Research's products and services, please visit www.pyr.com or contact
us at info@pyr.com.
About Pyramid Research
Pyramid Research (www.pyr.com) offers practical solutions to the complex demands our clients face in the
telecommunications, media and technology industries. Our analysis is uniquely positioned at the intersection
of emerging markets, emerging technologies and emerging business models, powered by the bottom-up
methodology of our market forecasts for over 100 countries -- a distinction that has remained unmatched for
more than 25 years. As the telecom research arm of the Light Reading Communications Network, Pyramid
Research works with Heavy Reading, providing the communications industry's most comprehensive market
data, trusted research and insightful technology analysis.
About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused
event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate
source for technology and financial analysis of the communications industry, leading the media sector in terms
of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research,
provide the most comprehensive communications research, market data, and technology analysis in close to
100 markets around the world. Light Reading produces nearly 20 targeted communications events including
TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo,
as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was
acquired by United Business Media in August 2005 and operates as a unit of TechWeb.
About TechWeb
business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb
produces the most respected and consumed media brands in the business technology market. Today, more
than 13.3 million* business technology professionals actively engage in our communities created around our
global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the
TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and
The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet
Magazine, MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end
services including next-generation performance marketing, integrated media, research, and analyst services.
TechWeb is a division of United Business Media, a global provider of news distribution and specialist
information services with a market capitalization of more than $2.5 billion.
*13.3 million business decision-makers: based on number of monthly connections
About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and
monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses
inform markets and serve professional commercial communities - from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists - with integrated events, online, print and business
information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve
these communities, bringing buyers and sellers together, helping them to do business and their markets to
Press contact:
Jennifer Baker
+1 617 871-1910
jbaker@pyr.com
SOURCE: Pyramid Research
CONTACT: Jennifer Baker,
+1-617-871-1910,
jbaker@pyr.com
(UBM.L)
__________________________________________________________________________________________
NEWS 
