MEDIA RELEASE PR35084
Allot Launches MediaSwift: Monetizing Internet Video
BOSTON, June 23 /PRNewswire-AsiaNet/ -
- Solution Deployed by Tier 1 Broadband Provider Saves Approximately 40% of Traffic Costs and
Improves QoE
Allot Communications Ltd. (NASDAQ: ALLT), a leader in IP service
optimization and revenue generation solutions based on deep packet inspection
(DPI), announced today the launch of Allot MediaSwift, a revenue-generating
network and subscriber service designed to intelligently accelerate internet
content delivery (HTTP streamed video and P2P traffic) to broadband
subscribers. MediaSwift synergizes Allot's DPI and caching competences to
provide a unified intelligent media caching solution which delivers improved
quality of experience (QoE). MediaSwift is offered as an internal blade or as an external solution with Allot
Service Gateway. It is also offered as a solution with other Allot platforms.
MediaSwift has already been deployed at a Tier 1 operator in Asia, in
conjunction with both Allot Service Gateway and Allot NetEnforcer. Analysis
of the implementation to date shows an approximate saving of 40% in backhaul
and international traffic at the installed sites, as well as a significantly
enhanced subscriber experience for internet video and P2P traffic.
"Internet video is the fastest growing application on the web and is
already responsible for over 30% of global internet bandwidth. The challenge
this presents to service providers worldwide is how to prevent network
congestion, assure the subscriber's internet experience, and improve ARPU,"
commented Andrei Elefant, Vice President of Marketing and Product Management
at Allot Communications. "MediaSwift enables service providers to meet this
challenge with a precision tool that provides a win for both providers and
subscribers alike. It is another delivery on the Service Gateway promise to
provide an integrated approach to future service needs - same platform, new
services."
Allot Service Gateway Sigma (SG-Sigma) has 40Gbps of throughput and is
the only DPI-based Service Gateway platform designed to meet current and
future service provider requirements. It facilitates the fast and easy
introduction of new value-added network and subscriber services, including
MediaSwift, service tiering, quota management and self-management - services
designed to reduce network TCO, increase ARPU and enhance QoE for
subscribers.
Allot MediaSwift is currently commercially available.
About Allot Communications
Allot Communications Ltd. (NASDAQ: ALLT) is a leading provider of
intelligent IP service optimization solutions for DSL, wireless and mobile
broadband carriers, service providers, and enterprises. Allot's rich
portfolio of hardware platforms and software applications utilizes deep
packet inspection (DPI) technology to transform broadband pipes into smart
networks that can rapidly and efficiently deploy value added Internet
services. Allot's scalable, carrier-grade solutions provide the visibility,
security, application control and subscriber management that are vital to
managing Internet service delivery, guaranteeing quality of experience (QoE),
containing operating costs, and maximizing revenue in broadband networks.
Safe Harbor Statement
Information provided in this press release may contain
statements relating to current expectations, estimates, forecasts and
projections about future events that are "forward-looking statements" as
defined in the Private Securities Litigation Reform Act of 1995. These
forward-looking statements generally relate to the company's plans,
objectives and expectations for future operations, including expected
performance characteristics of the MediaSwift and its ability to answer the
market need for a media caching solution. These forward-looking statements
are based upon management's current estimates and projections of future
results or trends. Actual future results may differ materially from those
projected as a result of certain risks and uncertainties. These factors
include, but are not limited to: changes in general economic and business
conditions and, specifically, a decline in demand for the company's products;
the company's inability to develop and introduce new technologies, products
and applications; loss of market; and other factors discussed under the
heading "Risk Factors" in the company's annual report on Form 20-F filed with
the Securities and Exchange Commission. These forward-looking statements are
made only as of the date hereof, and the company undertakes no obligation to
update or revise the forward-looking statements, whether as a result of new
information, future events or otherwise.
Allot Communications Contacts:
Jonathon Gordon
Director of Marketing
Allot Communications
Tel: +972-9-7628423
jgordon@allot.com
PR Contact
Danielle Matthews
Calysto Communications
Tel: +1-404-266-2060 x27
dmatthews@calysto.com
SOURCE: Allot Communications Ltd.
Translations:
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