MEDIA RELEASE PR37963
Disney Interactive Media Group (China) and 3D Gaming (Hangzhou) Release the First 'Disney 3D Ping
Pong' Game Station in China
HANGZHOU, Jan. 21 /PRNewswire-Asia-AsiaNet/ --
Disney Interactive Media Group (China) and 3D Gaming (Hangzhou) Ltd. have released their first product
on January 20, 2010, to the arcade game market in mainland China, Hong Kong, Macau, and Taiwan. The
product is said to be the first Disney "pop-out" 3D game station for which no glasses or other aid are needed to
experience the 3D effect. Disney Interactive Media Group (China) and 3D Group started their cooperation in
China, leveraging 3D technology developed by 3D Group, to develop a 3D game station called "Disney 3D
Ping Pong," and 3D Group is licensed to manufacture and sell in mainland China, Hong Kong, Macau, and
Taiwan. Disney used the Chinese national ball game, ping-pong, as the theme, creating the first Disney 3D
ping-pong game in China. Sport is the core of this game, allowing players to entertain themselves and
exercise at the same time. It is a pioneer in healthy arcade game stations, and an innovation in China's arcade
game history.
Song Ming, the Game Development Manager from Disney Interactive Media Group (China), revealed that
"Disney 3D Ping Pong" combines the most popular Disney cartoon characters and the most adorable sport in
China -- ping-pong. It's an integration of entertainment and sport, which is the newest and most healthy game
for young players in China. The game production team will focus on developing more games leveraging the
latest techniques to bring great entertainment experiences to players.
Al Pien, the president of 3D Group, stated that 3D Group has spent five years with its technology partner in
Germany in developing and providing the first 3D display and game develop kits in the world. It owns the world
patent on the 3D display's intellectual property rights. 3D Gaming (Hangzhou) is the latest company of 3D
Group, and is focusing on the cooperation with Disney Interactive Group (China). Meanwhile, Guangzhou Bao
Hui Electronics Co., Ltd., licensed by 3D Group, becomes a national distributor of the "Disney 3D Ping Pong"
game station. Al Pien also stated that it has been a year negotiating and communicating with Disney, that it is
an honor to be chosen and supported by Disney, and to become a partner of Disney in the game station
market in China.
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About Disney Interactive Media Group
Disney Interactive Media Group (DIMG) is the division of The Walt Disney Company (NYSE: DIS)
responsible for the creation and delivery of Disney branded interactive entertainment and informational content
across multiple platforms including online, mobile and video game consoles around the globe.
DIMG oversees several lines of business. Disney Interactive Studios, which has five internal game
development studios around the world, self publishes and distributes a broad portfolio of multi-platform video
games, mobile games and interactive entertainment worldwide. Disney Online produces
http://www.Disney.com , the No. 1 kids entertainment and family community Web site, for multiple platforms
including PCs and mobile phones, as well as the Disney Family Network of Web sites for moms. Additionally,
Disney Online develops and publishes an industry leading suite of online virtual worlds for kids and families.
Disney Interactive Studios and Disney Online work together to leverage the platform-specific expertise of the
collective group to create a line of interconnected, multiplatform interactive entertainment experiences. Disney
Mobile Japan includes the Disney Mobile phone service as well as the region's highly successful mobile
content business. DIMG also develops new online technologies and distribution platforms and operates the
online technical backbone and infrastructure that power the Web presence of The Walt Disney Company.
DIMG is headquartered in North Hollywood, Calif., with content available directly or through third parties in
many major markets worldwide, including the Americas, Europe, and Asia Pacific.
About 3D Gaming (Hangzhou) Ltd.
3D Gaming (Hangzhou) was established in Xiacheng District, Hangzhou. With its base in Hangzhou, it will
focus on the development of Disney 3D games and the production and sale of related products.
3D Gaming will apply self-owned 3D parallax technology in developing and providing new, exciting, and
pop-out cartoons and games. Its business includes producing and integrating 3D display, game station, 3D
technology and hardware services, and cartoon product development.
3D Gaming will continue to use leading 3D technology to develop healthy 3D games for players and let
them experience a brand new kind of entertainment.
For more information, please contact:
Coco Gao
Tel: +86-21-5425-3355
Email: cocogao@china3dgame.com
SOURCE: 3D Gaming (Hangzhou) Ltd.