ABN: 38 105 915 973
23/40 City Rd, Southbank, VIC, 3006 ? fatwire.com Ph +61 3 9674 7299 Fx +61 3 9804 0006
ABN 38105915973
FATWIRE RANKS AS TOP SOFTWARE SOLUTION FOR WEB EXPERIENCE OPTIMIZATION
Independent Research Firm Names FatWire Content Server the Best Solution on the Market
for Managing and Optimizing the Web Experience
FatWire Software, the leading Web Experience Management (WEM) provider, today announces that its
FatWire Content Server product has been rated the best Web Experience Optimization (WEO) solution by
one of Europe’s leading independent research firms, Yphise. The Yphise Award recognizes FatWire Content
Server as a best-in-class solution for WEO ahead of market competitors Interwoven, SDL Tridion, and
Vignette.
Leveraging the certified assessment methodology of the worldwide quality standard ISO 9001:2000, the
Yphise Award ranks software solutions in more than 170 technical or functional assessment categories.
FatWire Content Server earned high marks in the assessment for increasing the agility of businesses in
setting up and managing websites, optimizing web content to support corporate objectives, increasing
business activity on the web, and facilitating website deployment.
With its WEM portfolio of products, FatWire offers a complete solution that enables organizations to build and
manage an engaging web presence that will increase marketing effectiveness as well as operational
efficiencies. Yphise recognizes FatWire for having the best solution on the market to help organizations
achieve these goals.
“Our research demonstrates that WEO is essential in maximizing an organization’s marketing, sales and
communications effectiveness,” said Laurent Mynard, Yphise Manager. “The FatWire Content Server solution
demonstrates all of the functions required to help businesses easily build and manage websites, and deploy
targeted and multi-lingual content across a large web presence. FatWire surpassed the competition with
their solution, thereby making it the best-in-class choice for web experience optimization.”
“Web Experience Management and optimization are critical drivers for marketing success and business
efficiency,” said Mark Bridger, FatWire’s president of international operations. “This award is an important
testament to the high quality of FatWire’s products, as well as the completeness of our vision and our
commitment to helping customers achieve their goals online.”
About Yphise
Yphise is an independent company that conducts ongoing research for helping business and IT executives
making sound IT investment decisions for boosting the business performance. Yphise clients include over
700 major companies worldwide from all sectors including manufacturing, banking, insurance, retail sales,
transportation, services and government.
About FatWire
enable organizations to deliver a rich online experience to users and to simplify management of their web
presence. FatWire is headquartered in Mineola, N.Y. and serves over 500 customers from offices in 10
countries.
For Further Information: Lahra Carey (03) 9685 3193 or 0414 632 982
NEWS 
