Phoenix Technologies Launches Global Business Division And Introduces Pc 3.0(tm) Products In India

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25th September 2009, 09:53pm - Views: 1014






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MEDIA RELEASE PR36295


Phoenix Technologies Launches Global Business Division and Introduces PC 3.0(TM) Products in India


BENGALURU, Sept. 25 /PRNewswire-AsiaNet/ --


         - Plans to Create and Launch Products in India for PC OEMs and Telecom Carriers


                       - Launches HyperSpace and FailSafe


    Phoenix Technologies Ltd. (Nasdaq: PTEC), the leader in PC 3.0(TM) products, services and embedded technologies,

today launched its new initiatives and management in its Bangalore based facility. The Company

revealed plans to create products in India that will cater to the needs of PC OEMs and telecommunications carriers

(operators) across the world.




    Phoenix Technologies established industry leadership and created the PC clone industry with its original core systems

software (BIOS) product in 1983. Phoenix has 139 technology patents and 65 pending applications, and has shipped in

over one billion systems. Phoenix is headquartered in Milpitas,

California with offices worldwide. Its flagship products and services, including HyperSpace(TM) and FailSafe(TM) are

revolutionizing the mobile end-user experience by delivering unprecedented performance, security, reliability, continuity,

and ease-of-use for mobile PCs. The PC industry's top system builders and specifiers use Phoenix products to differentiate

their systems, reduce time-to-market and increase their revenues.


    At a press conference and industry event in Bangalore, Phoenix's President & CEO, Woody (Woodson) Hobbs,

announced that Phoenix will expand its presence in India to drive innovation and expand into major emerging markets in

the Asia-Pacific region, to pursue global revenue growth opportunities. The Phoenix India Business Center will double its

workforce in the next 6 months and expects to invest approximately Rs 100 crores over the next few years. The Centre will

support both local and global R&D projects.


    Mr. Hobbs said the division will focus on product development for mobile PCs, to solve the unmet needs of PC

consumers globally. He introduced HyperSpace and FailSafe to PC OEMs and telecom operators in India. Phoenix

HyperSpace is a revolutionary operating environment for mobile computers (laptops, netbooks, nettops, MIDs) that

provides end users with the benefit of instant Web access and extended battery life. HyperSpace can be the primary OS

on a machine, or can run alongside Windows(R) as the instant-on/off companion environment. Compatibility with Windows

allows users to instantly switch between Windows and HyperSpace as dictated by their computing needs. Phoenix

FailSafe is the leading laptop anti-theft and data

protection solution that helps protect, track, and manage a lost or stolen computer along with the data that is stored on it.

FailSafe allows you to remotely retrieve and erase digital files and even disable the computer to

prevent unauthorized access. The Company showcased these cutting edge technologies to the press, business leaders

and technology evangelists at the opening event in Bangalore.


    Mr. Hobbs also introduced Kirthiga Reddy, the new Vice President and GM of Phoenix India, who will lead R&D, product

management and new market development in India. "We welcome Kirthiga to the Phoenix family. Her experience and

energy will help Phoenix India grow and become a solid and integral part of the PC ecosystem globally." Kirthiga brings

over thirteen years of international experience spanning general management, product management, product marketing

and product development. Prior to Phoenix,

Kirthiga Reddy was the GM of Motorola Good Technology Group India where she was responsible for leading the cross-

functional Good India team, accelerating new product revenue, and coordinating business and engineering deliverables

with global counterparts.


    Mr. Hobbs said, "Leveraging the talent and opportunities in India enables Phoenix to provide the high quality and

innovative products that our customers require worldwide as well as in India."


    "We are enormously proud to be the first company to bring to market the vision of an instant-on, always-available and

all-day computing environment that can co-exist with Windows. We want mobile PCs to be as efficient, easy-to-use, fun,

personal, and secure, just like smartphones. This is our vision for PC 3.0(TM). The entrepreneurial spirit combined with a

highly skilled workforce in India will help us further this vision globally,"

emphasized Mr. Hobbs.


Science Telecommunication Phoenix Technologies 3 image

    About Phoenix Technologies

    Phoenix Technologies Ltd. (Nasdaq: PTEC), the leader in PC 3.0(TM) products, services and embedded technologies,

pioneers open standards and delivers innovative solutions that enable the PC industry's top system builders and specifiers

to differentiate their systems, reduce time-to-market and increase their revenues. The Company's flagship products and

services -- SecureCore Tiano, Embedded BIOS, Phoenix Freeze, FailSafe, HyperSpace, and eSupport.com -- are

revolutionizing the PC user experience by delivering

unprecedented performance, security, reliability, continuity, and ease-of-use. The Company established industry

leadership and created the PC clone industry with its original BIOS product in 1983. Phoenix has 139

technology patents and 68 pending applications, and has shipped in over one billion systems. Phoenix is headquartered in

Milpitas, California with offices worldwide. For more information, visit http://www.phoenix.com.


    Safe Harbor

    The statements set forth above include forward-looking statements within the meaning of Section 27A of the Securities

Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including, but not limited

to, our growth and expansion plans in India and revenue growth opportunities. These statements involve risk and

uncertainties, including: demand for our products and services in adverse economic conditions; our dependence on key

customers; our ability to enhance existing products and develop and market new products and technologies successfully;

our ability to achieve and maintain profitability and positive cash flow from operations; our ability to attract and retain key

personnel; our ability to successfully compete in new markets where we do not have significant prior experience; end-user

demand for products incorporating our products; the ability of our customers to introduce and market new products that

incorporate our products; timing of payment by our customers; risks associated with any acquisition strategy that we might

employ; costs and results of litigation; failure to protect our intellectual property rights; and risks associated with our

international sales and operating internationally. For a further list and description of risks and

uncertainties that could cause actual results to differ materially from those contained in the forward looking statements in

this release, we refer you to the Company's filings with the Securities and Exchange Commission, including, but not limited

to, its annual report on Form 10-K and quarterly reports on Form 10-Q. All forward-looking statements included in this

document are based upon assumptions, forecasts and information available to the Company as of the date hereof, and the

Company assumes no obligation to update any such forward-looking statements.


    For further details please contact:


    Shauli Chaudhuri

    VP Marketing & Communications

    Global Press Office

    Phoenix Technologies Ltd.

    Tel +1 408 570 1060

    public_relations@phoenix.com


    Sundar

    Principal Consultant

    B2 Media

    Mobile No: +919845455050

    Email: sundar@b2mediapr.com


    SOURCE:  Phoenix Technologies


    CONTACT: Shauli Chaudhuri,

             VP Marketing & Communications, 

             Global Press Office, 

             Phoenix Technologies Ltd., 

             +1-408-570-1060,

             public_relations@phoenix.com; or 


             Sundar, Principal Consultant, B2 Media,

             Mobile, +919845455050, sundar@b2mediapr.com


      Photo: http://www.newscom.com/cgi-bin/prnh/20070410/SFTU048LOGO









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